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The killer bees

killer_beesThe killer bees scheme is a fear based scheme which is not used a lot anymore. Like all fear based schemes, they loose their impact after a while since humans become numb for a specific fear after a while. They even get num for all fears after a long time and the level of scares have to be constantly increased, usually going all the way to war. Fears can best be used in a combinational style, like aids therapy. The combined effect can be more powerful than the independent fears.

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" As you increase the cost of the license to practice medicine, you increase the price at which the medical service must be sold and you correspondingly decrease the number of people who can afford to buy the service. "

William Allen Pusey, AMA President, 1927